Services

Hotel Revenue Management

Financial performance of the properties under Coastal Hotel Group’s management is the barometer for success. Owners of CHG-managed hotels understand that consistently providing guests with an excellent product and exceptional service at a premium price is essential to driving bottom-line results. In addition to property management, Coastal’s experienced leadership provides hotel owners and investors a full complement of hospitality and business services.

Finance & Accounting

Budgeting
Capital planning/investment
Cost control
Expense management
Financial analysis/planning
Forecasting
Group purchasing/procurement
Internal auditing and quality control
Legal resources
Review of insurance policies
Negotiation of service contracts, concessions and leases
Profit improvement
Risk management
Preparation/analysis of financial statements
Technology support

Operations

Asset management
Acquisition
Building repair/maintenance
Development and design
Interior design and FF&E replacement
New construction
Operations analysis
Preventive maintenance
Project management
Quality assurance
Pre-opening and technical services
Renovation and repositioning
Strategic planning

Human Resources

Associate satisfaction surveys
Benefits administration
Employee relations
Personnel recruiting/selection
Performance management process
Task force
Training and development

Revenue Management

Channel distribution
Contact center/Reservations management
Forecasting
Market segmentation
Mix management
Price positioning
Trends evaluation

Marketing

Branding
Customer relationship marketing
Database management
Diagnostic evaluation
eCommerce
Guest and Meeting Planner satisfaction surveys
Guest intelligence
Market research
Marketing planning/budgeting
New guest acquisition
Positioning
Public relations
Social media/Online reputation management

Sales

Consortia/National account management
Database clean-up/maintenance
Direct sales support
Incentive compensation
Sales and Catering shopping calls
Sales operations analysis
SMART planning
Task force
Teleprospecting

While Coastal Hotel Group is a “fees for services” business model, occasionally CHG accepts consulting projects. The primary areas in which Coastal Hotels consults include feasibility studies, creative brainstorming for new projects, operations reviews, sales and marketing diagnostics and strategic planning. Potential consulting projects represent revenue opportunities from enhanced marketing and/or rebranding and efficiency opportunities from focused management. Additionally, properties that require significant capital improvements and/or rebranding or repositioning as well as those with operating performance significantly below the competitive set will be considered.

If you have a specific project on which the assistance of Coastal Hotel Group would be insightful, eMail Yogi Hutsen at yhutsen@coastalhotels.com. Or call Yogi at 206-388-0408.